AEW is getting into the Thanksgiving spirit with a promotional spot built around an unlikely holiday dinner party, featuring a mixture of current names and familiar faces from across wrestling history.
Paul Wight hosts the gathering in the new AEW Thanksgiving advertisement, welcoming a varied group of guests to the table. Mercedes Mone, Darby Allin, Steven Borden, Divine Dominion’s Megan Bayne and Lena Kross, and Scotty 2 Hotty are among those included in the holiday-themed piece.
Scotty does not arrive alone. Curry Man and Glacier accompany him, placing two distinctive cult-favorite wrestling characters at the center of AEW’s seasonal celebration. The ad leans into the odd-couple nature of the guest list, using the Thanksgiving setting to put personalities from very different corners of wrestling together in one room.
View the referenced post on X
Trent Beretta and Rocky Romero also make an appearance, though their contribution to the meal immediately creates a problem for the host. The pair arrive carrying only a single turkey leg, a portion that does not meet Wight’s expectations for a dinner involving such a large group.
For more background on this topic, read AEW Spotlights Brady Booker’s Survivor 51 Run as ROH Prospect Targets Elite Competition.
The situation is resolved when New Level, Kofi and Austin Creed, arrive with a full turkey intended to feed everyone at the table. That delivery provides the punchline to the food-related conflict and gives the ad its communal Thanksgiving finish.
A Thanksgiving cast built around surprises
The commercial’s guest list is notable because it does not simply focus on one division, one program or one recognizable AEW pairing. Instead, it assembles talent and personalities with sharply contrasting presentations. Mone and Allin bring two of AEW’s most prominent contemporary presences into the scene, while Wight anchors the dinner as its host.
Divine Dominion are represented through Bayne and Kross, while Steven Borden is also part of the group. The inclusion of Trent and Romero adds another established tandem to the mix, and New Level’s arrival supplies the key holiday meal.
Then there are Curry Man, Glacier and Scotty 2 Hotty. Their presence gives the spot an intentionally playful tone. Each is immediately identifiable through a character-driven presentation, and the advertisement uses that familiarity without turning the holiday setting into an in-ring angle. They are simply part of the gathering, reinforcing the idea that AEW’s Thanksgiving celebration has room for unexpected company.
Glacier’s appearance is particularly eye-catching for fans who remember the character’s unusual look and presentation, while Curry Man’s arrival continues the lighthearted spirit attached to the persona. Scotty 2 Hotty completes the trio, making the scene feel less like a standard roster photo opportunity and more like a deliberately unusual wrestling reunion.
Rather than presenting a dramatic confrontation or building the ad around a competitive dispute, AEW has chosen a comedy-based holiday concept. The centerpiece is not an upcoming match announcement within the commercial itself, but the gathering and the question of whether there will be enough food for everyone. Wight’s displeasure with the single turkey leg gives the spot a simple conflict, and the full turkey delivered by Kofi and Austin Creed offers the resolution.
Dynamite and Collision set for holiday-week programming
The advertisement also directs attention toward AEW’s Thanksgiving-week television schedule. AEW Dynamite will take place on Thanksgiving Eve, putting the promotion’s Wednesday program in its usual pre-holiday position. AEW Collision will air on Thanksgiving night, giving the company a second major television offering during the holiday itself.
The scheduling makes the Thanksgiving campaign more than a standalone comedy video. It serves as a seasonal reminder that AEW programming will continue across the holiday period, with Dynamite arriving before Thanksgiving and Collision following on the night of the holiday.
Holiday television can create a different atmosphere for wrestling promotions. Viewers may be gathering with family, traveling, or adjusting their normal viewing routines, and a light promotional campaign can give the programming a distinct identity without needing to change the fundamental focus of the shows. In this case, AEW has centered its presentation on a fictional dinner party and a roster of guests designed to encourage conversation.
The timing also gives the promotion a chance to use personalities in a setting far removed from the ring. Allin’s inclusion alongside Mone, Wight, Bayne, Kross, Borden, Trent, Romero, Kofi, Austin Creed and the surprise guests creates a broad representation of AEW’s current on-screen world. At the same time, the appearances by Glacier, Curry Man and Scotty 2 Hotty offer a nostalgic wrinkle that makes the advertisement stand apart from a routine schedule graphic.
Comedy drives the holiday message
The turkey leg exchange between Trent and Romero and Wight is the commercial’s clearest comic device. Bringing a single piece of turkey to a table full of guests is plainly not enough, and the ad uses that mismatch to establish a problem that can be quickly solved by New Level.
Kofi and Austin Creed arriving with a complete turkey changes the energy of the scene. Their contribution is appropriate for the scale of the dinner and allows the group to move from an awkward shortage to a proper Thanksgiving meal. It is a straightforward joke, but one that fits the tone of a holiday promotional piece: a crowded table, a food issue, an unhappy host, and a timely solution.
Wight is a natural figure to position at the head of the table. His role as host gives the commercial a clear focal point, while the guests provide the visual and comedic variety around him. The premise does not require a complex story. The humor comes from watching an eclectic collection of wrestling personalities attempt to participate in a conventional family holiday dinner.
That contrast is especially effective with characters such as Curry Man and Glacier involved. Thanksgiving advertising often relies on familiar images of family, food and tradition. AEW’s version adds masked and highly stylized wrestling figures to that framework, ensuring that the holiday concept remains recognizably tied to pro wrestling rather than reading as an ordinary seasonal ad.
An invitation to a different kind of Thanksgiving gathering
AEW’s Thanksgiving spot succeeds by treating its unusual lineup as the point rather than trying to explain every connection among the guests. There is no need for the dinner party to resemble a conventional locker-room scene. The appeal is in seeing names who would not ordinarily be placed together sharing the same holiday table.
Mone, Allin, Bayne, Kross, Trent, Romero, Kofi and Austin Creed represent the active AEW side of the advertisement, while Wight provides the structure for the segment. Borden’s inclusion broadens the group further. Scotty 2 Hotty, Curry Man and Glacier add the legacy-character element that gives the campaign its most surprising images.
For AEW, it is a seasonal piece of promotion that emphasizes personality over conflict. There are no match outcomes in the ad, no announced in-ring challenge driving its plot, and no indication that the dinner itself is intended to become a major storyline. The focus is simply the Thanksgiving occasion, the collection of guests and the food shortage that briefly threatens the party.
With Dynamite scheduled for Thanksgiving Eve and Collision set to air on Thanksgiving night, the holiday dinner campaign gives viewers a playful reminder of AEW’s plans for the week. And for fans who enjoy seeing wrestling’s more eccentric characters placed in unexpected situations, the sight of Curry Man, Glacier and Scotty 2 Hotty joining Paul Wight’s table is likely to be the enduring image from the promotion’s Thanksgiving message.
In pictures
Darryl Polo
Darryl Polo is a passionate wrestling fan covering WWE, AEW, TNA and beyond. He loves great rivalries, breakout stars and the moments that keep fans talking long after the bell. How we work.