Will Ospreay’s entrance for AEW All Out was not a one-night idea put together at the last minute. The Assassin’s Creed-themed presentation that preceded his AEW World Title defense against Jon Moxley had been in development for more than a month, reflecting a substantial creative and promotional effort behind one of the biggest moments on the show.
The entrance was sponsored by Assassin’s Creed and included a notable voice from the video game franchise. Edward Kenway, the lead character from Assassin’s Creed IV: Black Flag, was represented through narration from the character’s voice actor as Ospreay made his way to the ring. The use of that narration gave the presentation a clear connection to the pirate-era world associated with Black Flag, rather than simply using the franchise name or visual branding as a backdrop.
Planning for the segment reportedly stretched beyond a month. That timeline underlines the degree of coordination required for a crossover entrance of this kind, particularly one involving a major gaming property, a live wrestling event, custom narration, and a champion entering the main event. It also suggests that the presentation was designed as a meaningful part of the All Out experience, not merely a routine sponsored placement.
A Four-Year Partnership Produces a Major All Out Moment
The entrance was part of a four-year partnership between AEW and Assassin’s Creed. That larger relationship provided the foundation for Ospreay’s All Out presentation and allowed the collaboration to reach beyond a standard advertisement or logo placement.
For more background on this topic, read Dani Luna Confirmed Signed With AEW Following All Out Appearance.
In wrestling, entrances often serve several purposes at once. They establish the mood for a match, reinforce a performer’s identity, create a visual memory for the audience, and signal the importance of a particular contest. When a championship main event is involved, those functions become even more significant. Ospreay’s entrance had the challenge of incorporating a recognizable outside brand while still keeping the focus on the champion and the stakes of his match with Moxley.
The presence of Edward Kenway narration helped accomplish that. It gave the entrance a dramatic framework rooted in the mythology of the game franchise, while Ospreay remained the central figure walking into the arena. Rather than treating the game connection as separate from the wrestling presentation, the segment was structured to make the crossover part of the atmosphere around Ospreay’s title defense.
The month-plus development period also matters because live-event presentation leaves little room for error. Audio, timing, video elements, arena production, performer entrances, sponsor expectations, and match placement all have to align. A heavily themed entrance can make a major impact when it is executed cleanly, but it requires considerably more preparation than a standard walkout. The reported timeline indicates that AEW and its partners had been working through those elements well in advance of All Out.
Ospreay Followed the Entrance With a Successful Title Defense
The entrance led into the main event of AEW All Out, where Ospreay successfully defended the AEW World Title against Jon Moxley. The result ensured that the night’s elaborate champion presentation was followed by a victory in the ring, allowing Ospreay to leave the event with both the title and the momentum of a major main-event win.
That outcome is important to the overall presentation. A special entrance can add spectacle, but a champion’s credibility ultimately rests on what happens after the bell rings. Ospreay’s successful defense over Moxley gave the All Out main event a decisive sporting conclusion and preserved his status at the top of AEW’s championship picture.
Moxley is a formidable opponent for any titleholder, making the defense a major test for Ospreay. The combination of a large-scale entrance, a featured crossover partnership, and a successful championship win made All Out a significant night for the reigning AEW World Champion. The presentation introduced him with an added layer of scale, while the victory delivered the competitive payoff expected from a main event.
There is also a difference between an entrance being memorable and an entrance being useful. In this case, the themed presentation supported a match that was already positioned as the central attraction of the event. Ospreay was not entering a lower-card bout where the spectacle might overshadow the contest. He was preparing to defend AEW’s top championship against Moxley in the show’s closing match. That setting gave the collaboration a natural sense of importance.
Why the Collaboration Stands Out
Crossovers between professional wrestling and video games are hardly unfamiliar, but this collaboration stood out because of its specificity. Assassin’s Creed is a broad franchise with many eras, characters, and stories. Using Edward Kenway’s voice for the narration tied the presentation to a particular part of that world: the Black Flag period.
That choice gave the entrance more identity than a generic game-themed package might have had. Character narration is capable of immediately setting a tone, and Kenway is a recognizable focal point within the franchise. Bringing that voice into Ospreay’s entrance helped establish the intended atmosphere before the championship match began.
For AEW, the segment also showed the value of using a partnership in a way that can contribute directly to a live show’s identity. Sponsorships can appear in many forms, from advertising to event integrations. An entrance provides a more immersive option because it occurs at a key emotional point in the broadcast and in front of the live crowd. The audience is already anticipating the performer’s arrival, and a carefully built theme can magnify that anticipation.
For Ospreay, the collaboration added another distinct visual and audio chapter to an already important title reign. A world champion’s entrances are often remembered alongside their defenses, especially when they occur at major events. The Assassin’s Creed presentation gave All Out a specific image associated with Ospreay’s victory over Moxley: the champion entering under an elaborate gaming-inspired theme before retaining the AEW World Title.
Long-Term Planning Behind a Short Live Moment
One of the most notable details is the contrast between the time spent preparing the entrance and the limited time in which viewers experienced it. A wrestling entrance may last only minutes, yet the work behind it can involve weeks of discussion and production. The reported month-plus planning window illustrates how much effort can go into making a live television or pay-per-view moment feel seamless.
That is especially true when a presentation includes an outside intellectual property. There are creative considerations around how a franchise is represented, practical considerations around sound and production, and event considerations around where the segment fits on the card. The fact that the All Out entrance reached the screen as a fully realized component of Ospreay’s title match speaks to the planning undertaken for the collaboration.
It is also worth noting that the partnership was not presented as a standalone attraction detached from AEW competition. The entrance directly preceded a championship defense, and the match result kept the focus on Ospreay as AEW World Champion. The gaming crossover enhanced the setting, but it did not replace the central story of the evening: Ospreay defending his title against Moxley.
With Ospreay retaining in the main event, the Assassin’s Creed entrance now sits as part of the wider record of his championship run. It was a carefully prepared presentation backed by a multi-year partnership, made more distinctive through Edward Kenway narration, and capped by a successful defense against one of AEW’s most dangerous challengers.
AEW All Out therefore delivered more than a themed walkout. It delivered a long-developed crossover moment attached to its biggest match, with Ospreay emerging from the night still holding the AEW World Title.
Darryl Polo
Darryl Polo is a passionate wrestling fan covering WWE, AEW, TNA and beyond. He loves great rivalries, breakout stars and the moments that keep fans talking long after the bell. How we work.