Missy Hyatt’s unusual memorabilia auction has officially come to an end, with a winning bid of $2,000 confirmed for one of the former wrestling personality’s breast implants.
Hyatt, widely known to wrestling fans as the “First Lady of Professional Wrestling,” announced the sale one week before the bidding deadline. She initially set the opening price at $1,500 and described the item as a unique collectible that would include documentation from the doctor involved in removing it. Hyatt also said she would personally sign the item for the winning bidder.
“Hey. I have a unique collectible up for auction. Have you ever wanted to hold the First Lady of Professional Wresting in your hands well here is your chance. I have one of my breast implants available for auction. It comes with a Certificate of authenticity signed by the doctor that took and made it to be a collectible. I will sign it. The bidding will start at $1500. Please send all bids to (your email or DM ) . The bidding will end 9/20/26 at Noon,” Hyatt wrote in her initial announcement.
View the referenced post on Instagram
The auction drew attention because of its singular nature. Wrestling memorabilia sales regularly involve worn gear, autographs, championship replicas, posters, action figures, photographs and other artifacts connected to a performer’s career. Hyatt’s offering was far outside that traditional marketplace, turning an intensely personal item into a collectible with a certificate of authenticity and a direct connection to a recognizable personality from several major eras of professional wrestling.
For more background on this topic, read Zoey Serrano Wins Vacant Rising Stars Women’s Championship at September 19 Event.
As the deadline approached, Hyatt stated that Brad C had moved the bidding to $2,000. After the auction closed on Sept. 20, she confirmed that Brad C was the winner and indicated that the implant would be sent out the following day.
“Brad C has upped the bidding to $2000. Just remember auction ends this Sunday. Congratulations to Brad C he won my booby. I will be mailing it off to him tomorrow he who hesitates masturbates sorry guys,” Hyatt wrote.
A Collectible Unlike Any Other
The sale is an example of how the definition of wrestling memorabilia has expanded well beyond items used inside the ring. Fans often seek physical pieces of a performer’s history, particularly when an item comes with verifiable provenance and a direct personal signature. In this case, Hyatt emphasized both elements: documentation connected to the implant and her own signature.
That does not make the auction conventional, but it does explain why Hyatt framed it as a collectible rather than simply an offbeat social-media post. The item’s value was rooted in rarity and in Hyatt’s public identity. There is only one such item available from Hyatt in this specific circumstance, making it a markedly different proposition from a mass-produced autograph or a standard piece of event merchandise.
The final $2,000 bid exceeded the $1,500 starting point by $500. Hyatt did not provide further details about the bidding process, including the number of participants or other bids submitted before Brad C’s winning offer. She did make clear that the auction had concluded and that the winning bidder would receive the item after the stated deadline.
Hyatt’s humorous tone was consistent with the way she promoted the auction from the beginning. Rather than presenting it with a formal collector-auction approach, she leaned into the surprise value of the offer and the longtime familiarity many fans have with her outspoken personality.
Hyatt’s Place in Wrestling History
Hyatt has remained a recognizable figure to generations of wrestling fans. Her work as a valet, manager, interviewer and on-screen personality made her a notable presence across multiple periods of the industry, particularly during the territorial era and the rise of nationally visible wrestling promotions.
Her “First Lady of Professional Wrestling” nickname has long been associated with a public persona built around confidence, controversy and a willingness to command attention. That history provides important context for the auction. Hyatt was not presenting the sale as a quiet private transaction; she was speaking directly to an audience that has followed her career and understands the larger-than-life style that has always surrounded her wrestling identity.
Former managers and valets have occupied a distinct place in wrestling’s collector culture. Their appearances, promotional photographs, signed magazines and personal memorabilia can carry strong interest because they represent characters and figures who helped define the presentation of different wrestling eras. Hyatt’s career has made her one of those enduring personalities, and she has continued to engage with the wrestling community long after her earliest television appearances.
The implant auction also demonstrates how former stars can communicate with fans without a promoter, television company or convention standing between them. Direct posts allow performers to announce appearances, sell merchandise, promote signings and share personal updates immediately. The same direct relationship can create attention for an auction that might never fit into the usual framework of a memorabilia dealer or a convention vendor.
Recent Return at Joey Janela’s Spring Break
Hyatt was also seen by fans in a recent surprise appearance at Joey Janela’s Spring Break. She appeared during Sandman’s retirement match, adding another connection between a veteran figure from wrestling history and a contemporary independent-wrestling event built around unexpected moments and nostalgia-driven appearances.
Joey Janela’s Spring Break has established a reputation for mixing active independent talent with personalities from different corners and generations of professional wrestling. Hyatt’s involvement in Sandman’s retirement match fit that atmosphere, giving fans a reminder of her place in the broader wrestling landscape while placing her in front of a modern live audience.
There is no indicated connection between that appearance and the implant auction beyond Hyatt’s continued visibility among wrestling fans. Still, the timing illustrates that she remains an active part of the conversation around the industry. Her name retains enough recognition for a highly unconventional personal collectible to quickly become a talking point among fans.
What the $2,000 Result Means
The final number is straightforward: Brad C won the item for $2,000. Beyond that, the auction does not offer a broader market benchmark in the way a sale of a championship belt, a famous ring jacket or a documented piece of equipment might. The item is too personal and too specific to Hyatt for a direct comparison to standard wrestling memorabilia.
Its significance instead rests on its uniqueness. The auction was tied to a performer with a long and memorable career, an item not likely to have a comparable replacement, and authentication that Hyatt said would accompany the sale. Those are the qualities that separate it from ordinary merchandise.
For Hyatt, the result also reflects the continuing value of a recognizable wrestling persona. Even decades after the periods that made her a household name among many fans, she can still create attention with a single announcement and turn that attention into a completed sale.
The transaction is now set to move to its final step, with Hyatt stating that she will mail the implant to the winning bidder. Brad C’s $2,000 offer stands as the closing bid for one of the more unconventional pieces of wrestling-adjacent memorabilia to surface in recent memory.
Darryl Polo
Darryl Polo is a passionate wrestling fan covering WWE, AEW, TNA and beyond. He loves great rivalries, breakout stars and the moments that keep fans talking long after the bell. How we work.